Making Headlines

You're in the market for a Fort Lauderdale web designer? Good, you've come to the right place.

But do you know what to look for? Before making any rash decisions, consider the following aspects of your site ...

Purpose
Define the purpose of your website as the first step in any planning process. What do you want the site to accomplish? What should users get from it?

A clearly defined goal will help identify your audience and provide our Ft. Lauderdale web design team with an idea of who will be looking through the content. Moreover, goal-setting practices and measurable objectives should be identified to track the progress of the site and its future success.

Audience

The audience is the group of people who are expected to visit your website; i.e. the market being targeted. These people will be viewing the site for a specific reaso. Therefore, it's important to know exactly what you want them to see when they arrive there.

What type of individuals will you be targeting? Consider age groups, income brackets, anything that can give our web design experts an idea of who they're designing for. Naturally, we'll be glad to help with this step.

Content
Content evaluation and organization require that the purpose of the website be clearly defined. Think back to the first step, outlined above. All content should fit in with the overall purpose of the site. DTI can help you test the content and objective on a focus group, comparing the offerings to the audience needs.

Our next step will be to organize the basic information structure by categorizing the content and organizing it according to user needs. Each category will be named with a concise and descriptive title that will become an easy-to-navigate link on the website.

Compatibility and restrictions
Because of the market share of modern browsers (depending on your target market), the compatibility of your website with the viewers is restricted. For instance, a website that is designed for the majority of web surfers will be limited to the use of valid XHTML 1.0 Strict or older, Cascading Style Sheets Level 1, and 1024x768 display resolution.

This is because Internet Explorer is not fully W3C standards compliant with the modularity of XHTML 1.1 and the majority of CSS beyond 1. A target market of more alternative browser (e.g. Firefox and Opera) users allow for more W3C compliance and thus a greater range of options for our Fort Lauderdale network support staff.

Another restriction on Florida web design is the use of different Image file formats. The majority of users can support GIF, JPEG, and PNG (with restrictions). Again, Internet Explorer is the major restriction here, not fully supporting PNG's advanced transparency features, resulting in the GIF format still being the most widely used graphic file format for transparent images.